Archive for January 2024
Leveraging The ‘Endowment Effect’ For MSPs
The endowment effect, a concept rooted in behavioural economics and coined by the eminent Richard Thaler, is the theory that people tend to assign more value to things simply because they own them. If you remember Gollum from Lord of the Rings and how he ended up being infatuated by the ring, you’ll know what…
Read MoreNew Yahoo & Google Guidelines For Bulk Emails
With newly expanded Google and Yahoo guidelines for high-volume emailers coming into force from the 1st of February, we look at what needs to be done to comply. Why? As Google says about the reason for the new guidelines: “we’ll require bulk senders to authenticate their emails, allow for easy unsubscription and stay under a reported…
Read MoreCopilot Product Update – Some Pros And Cons
Following Microsoft’s recent announcement that it is expanding its Copilot product line-up to appeal to a larger range of businesses, we take a look at what this means and some of the stand-out pros and cons. Copilot In November last year, Microsoft, a major investor in AI through its partnership with OpenAI (ChatGPT’s creators) announced…
Read MoreCyborgs One Step Closer
Researchers at the University of Tokyo have reported making a two-legged “biohybrid robot” after combining an artificial skeleton with biological muscle, which can walk and pivot underwater. Biohybrid Whereas ‘typical’ biohybrid robots can only move in straight lines or perform large turns (making them unsuitable for use in areas with many obstacles), the Tokyo University biohybrid robot…
Read MoreNew Feature To Declutter Your Gmail Inbox
Included in a recent major update to Google’s Gmail on Android (for now), a new feature can help users to declutter and remove annoying spam from their inbox. Select All Option The new feature (currently being rolled out) enables users to use a “Select all” tick box that appears above (top left) in the inbox (on the…
Read MoreApple Tests Contingent Pricing To Retain Developers
To keep its App Store appealing to developers after they gain the right to distribute apps through their own channels when the EU’s Digital Markets Act (DMA) comes into force, Apple is introducing a pilot test of “contingent pricing.” Continue reading … …Free MSP Standard Access Required Thank you for reading MSP Marketplace Create your…
Read MoreData-Centres Using One-Third Of Ireland’s Electricity By 2026
A report from the International Energy Agency (IEA) forecasts that almost one-third of electricity demand in Ireland is expected to come from data-centres by 2026. Doubling Of Electricity Demand The IEA’s ‘Electricity 2024 – Analysis and forecast to 2026’ highlights how having one of the lowest corporate tax rates in the EU (12.5 per cent)…
Read MoreHow MSPs Can Use The ‘Baader Meinhof’ Illusion
The Baader-Meinhof Phenomenon refers to the experience of encountering a concept or an object for the first time and then noticing it frequently afterwards. It is a cognitive bias where after being exposed to something new or unfamiliar, that information suddenly seems to appear with a higher frequency in one’s surroundings. The origin of the…
Read MoreNew Certification For Copyright Compliant AI
Following many legal challenges to AI companies about copyrighted content being scraped and used to train their AI models (without consent or payment), a new certification for copyright-compliant AI has been launched. The Issue As highlighted in the recent case of the New York Times suing OpenAI over the alleged training of its AI on…
Read More‘Only’ Double IT Spending Growth (To $5 Trillion)
New research from Gartner has predicted that global IT spending this year will reach $5 trillion and IT spending growth will be more than double that of 2023. A First – Spending More On IT Than Communications In its IT spending forecast, Gartner predicts that the massive $5 trillion global spend means that spending on IT…
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