Social Media

In this insight, we look at some of the many ways you can use ‘WhatsApp Business’ to boost your marketing and connect with customers to provide a more personalised service.  Continue reading … …Free MSP Standard Access Required Thank you for reading MSP Marketplace Create your FREE account or login to continue reading Login Username…

It’s been reported that some schools, in the UK (as well as Israel and the US) have advised Jewish parents to delete social media apps from their children’s phones over fears that they may see distressing hostage videos or videos of civilians being killed in the Israel-Hamas-Gaza conflict.  Continue reading … …Free MSP Standard Access…

Video-focused social media platform TikTok has been fined €345m by Ireland’s Data Protection Commission (DPC) over the privacy of child users.  The Processing of Personal Data  The fine, as well as a reprimand (and an order requiring them to bring its data processing into compliance within three months) were issued in relation to how the…

YouTube’s testing of a scheme to stop ad blocker usage and limit video plays is being seen by many as a way to further monetise the platform.  How Does YouTube Make Its Money?  Google’s YouTube platform currently makes its money in several ways, with advertising being the main source of revenue. For example, its money…

Elon Musk has stated that his “𝕏” social media platform will cover the legal expenses and initiate lawsuits on behalf of individuals who have been treated “unfairly “by their employers due to posts or likes on the site, previously known as Twitter. Presumably, he is trying to reinvent champion the platform as a bastion of…

Following the release of Meta’s alternative platform to Twitter called ‘Threads’, Meta’s head, Mark Zuckerberg, reports 100 million signups to the new platform in its first five days.  What Is Threads?  The Threads app, launched by Meta on 6 June, is a “text-based conversation app” that is a direct competitor to Twitter – it looks remarkably similar…

With the Reuters Institute Digital News Report 2023 showing TikTok now being the source of news for 20 per cent of 18–24-year-olds at the expense of news websites and apps, we look at where most people now get their news from and the reasons why.  The Report  The Reuters Institute report is based on the…

Following thousands of moderators making their subreddit communities private for 48 hours as a protest, we look at the reasons why, together with the implications for Reddit, its users, and other stakeholders.  What Is Reddit?  Reddit is a social media platform where users can join communities called ‘subreddits’ to share content, participate in discussions, and…

In this Insight, we look at how it is possible to uncover and read deleted messages on WhatsApp, and what a number of privacy features on the app mean for business users.  Changes   WhatsApp have made changes as regards message deletion that focus on giving users more control, such as:  – Delete messages for everyone.…

Twitter has recently added a new encrypted messaging service to its repertoire, offering end-to-end encryption for all direct messages sent across its network. This privacy enhancement ensures that only the sender and receiver can view the content of their conversation, emphasising a renewed commitment to user confidentiality. Interestingly, Elon Musk, Twitter’s CEO, has affirmed that…