Archive for June 2026
Persuasion Driver #11 : Anticipation And Future Pacing
Anticipation and future pacing are powerful persuasion drivers because they help people mentally step into a better future before they have made a decision. At their simplest, they work by helping someone imagine a desirable outcome in enough detail that it starts to feel real, relevant, and worth pursuing. Rather than focusing only on the…
Read MoreSignal Warns UK Device Scanning Plan ‘Endangers Us All’
Signal has accused the UK government of proposing a dangerous form of surveillance after ministers announced plans that could require technology companies to prevent children from taking, sharing, or viewing nude images on smartphones and tablets. What Is The Government Proposing? The announcement came from Prime Minister Keir Starmer during London Tech Week, where he…
Read MoreWhy Some Companies Are Spending More Than Ever On AI
A small but growing group of businesses is now spending thousands of dollars per employee every month on artificial intelligence, suggesting that AI is increasingly being treated as core business infrastructure rather than simply another productivity tool. The Rise Of The “AI-Pilled” Company The findings come from the latest Ramp AI Index, which analyses anonymised…
Read MoreCourt Rules AI Overviews Are Google’s Words
A German court has ruled that Google can be held directly responsible for false information generated by its AI Overviews feature, a decision that could have significant implications for AI-powered search engines and chatbots worldwide. What Happened? The case centres on Google’s AI Overviews, the AI-generated summaries that increasingly appear at the top of search…
Read MoreMeta Pulls Facial Recognition Code From Smart Glasses App
It’s been reported that Meta has quietly removed facial recognition code from the companion app used by its AI-powered smart glasses, reigniting concerns about how far wearable technology companies may be willing to go in their pursuit of always-on artificial intelligence. What Was Removed? The controversy centres on an internal system called NameTag, which was…
Read MoreAnthropic Releases AI Once Deemed Too Dangerous
Anthropic has released a public version of the same AI technology that it previously restricted because of concerns about its cyber security capabilities, only for access to be suspended days after an intervention by the US government. What Is Claude Fable 5? Claude Fable 5 is a public version of Anthropic’s Mythos-class AI, a highly…
Read MoreCan Light Make AI More Sustainable?
A UK startup claims it can reduce the power consumed by AI data centre networks by 81 per cent by replacing conventional electronic switching equipment with technology that routes data using light. Why AI’s Energy Problem Is Growing The rapid growth of artificial intelligence is creating a major sustainability challenge. As AI models become larger…
Read MorePersuasion Driver #10 : Why People Buy What Feels Right
Moral and values-based persuasion is one of the most important drivers of trust because it reaches beyond price, features, service levels, and technical capability. At its simplest, this persuasion driver is about the need people have to feel they are making the right choice. Not just the cheapest choice. Not just the most convenient choice.…
Read MoreUK Publishers Can Opt-Out Of Google AI Search Results
The UK has become the first country in the world to require Google to let publishers opt out of AI-generated search results without sacrificing their visibility in traditional search rankings. A New Rule For AI Search The change follows intervention by the Competition and Markets Authority (CMA), which has imposed a new conduct requirement on…
Read MoreMicrosoft Unveils 1,000 Times More Reliable Quantum Chip
Microsoft has unveiled Majorana 2, a next-generation quantum chip that it says is 1,000 times more reliable than its predecessor, helping bring forward its target for a scalable quantum computer from 2033 to 2029. What Is It? Majorana 2 is Microsoft’s latest topological quantum chip, a processor designed to overcome one of the biggest obstacles…
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