Archive for January 2024
Driverless Cars On UK Roads By 2026?
UK Transport Secretary, Mark Harper, said in a recent radio interview that driverless cars could be on some UK roads by the end of 2026. 2026 Following the November announcement of the new Automated Vehicles (AV) Bill, in an interview on BBC Radio 4’s Today programme, Mr Harper said: “Probably by as early as 2026 people…
Read MoreAmazon Prime Video : Pay To Remove Ads
Amazon has announced that from 5 February 2024, its Amazon Prime Video customers in the UK and Germany will see “limited” ads unless they pay £2.99 per month to remove them. Why? Amazon says that in view of the fact it won’t be making changes in 2024 to the current price of Prime membership, and…
Read MoreApple Watches Back On Sale After Ban
The latest version of the Apple Watch has gone back on sale in the US after being removed from sale by the US Government from 26 December 2023. Continue reading … …Free MSP Standard Access Required Thank you for reading MSP Marketplace Create your FREE account or login to continue reading Login Username or E-mail…
Read MoreAustria’s Tech Gadget Repair Scheme
Austria’s Repair Bonus voucher scheme sees the government pay citizens up to €200 (£173) towards getting old electrical appliances, devices and tech gadgets fixed. Why? The Austrian government scheme, financed through the Covid Recovery Fund, is designed to motivate people to repair rather than throw away old electrical appliances (and add to a growing pile…
Read MoreMSP Copywriting – Part 17
Recap from Last Time Last time we finished looking at the AIDA part of the URGENT-AIDA model.We looked at providing guarantees and social proof to increase the conversion rate of the call to action. On the basis that repetition is the workhorse of marketing and training, let’s remind ourselves of those letters again in URGENT…
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