WhatsApp To Show Ads

WhatsApp has announced it will begin showing adverts on its platform for the first time, with new features designed to monetise its Updates tab while keeping personal messages private.

Ads Appear Only in the Updates Tab

In a major shift for the Meta-owned app, WhatsApp will now allow businesses to promote content in two key areas of the Updates tab, i.e., Status and Channels. These features are separate from private chats and have been used by more than 1.5 billion people daily, according to Meta.