August 6, 1997 : Microsoft & Apple Cooperate

Microsoft & Apple Declare a Truce

By the mid-1990s, Apple was in dangerously bad shape. The company's market share was dwindling, its product line was confused, and it was bleeding money. Their future looked bleak, and it needed a lifeline and they all knew it.

Enter Microsoft, led by Bill Gates (the then-richest man in the world). On August 6, 1997, at the Macworld Expo in Boston, Steve Jobs, Apple's co-founder, announced a surprising partnership with Microsoft. The announcement, made via a live video feed of Gates, was met with a mixture of boos and applause from the audience.

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