he Net Promoter Score (NPS) is a widely recognized tool used by businesses to gauge customer loyalty and predict growth. It's a simple metric, based on one question: "On a scale of 0-10, how likely are you to recommend our company/product/service to a friend or colleague?" Respondents are categorized as Promoters (9-10), Passives (7-8), or Detractors (0-6). The NPS is then calculated by subtracting the percentage of Detractors from the percentage of Promoters.
The NPS is lauded for its simpl...
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